Challenges and Opportunities Facing the Sporting Events Industry in Qatar

Deniz Can Ekren

This report explores the sporting events industry in Qatar, focusing on key challenges and opportunities facing the industry. The report generates a longlist of industry specific challenges and concentrates on three major challenges namely, establishing Qatar as a major event destination in the region, creating a sustainable industry and developing human capital. Moreover, the report will set out opportunities in the industry, analyze potential areas for improvement and recommend solutions to turn challenges into opportunities.